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Case Studies St Josephs Healthcare Hamilton
St Josephs Healthcare Hamilton

ST JOSEPH'S

Project Type:
Complete website redesign with content management, survey and newsletter broadcasting system.

Dates:
Launched spring 2007

Completion:
Ongoing

Visit www.stjoes.ca

About St Joseph's

For over 115 years, SJHH has cared for the community in a spirit of compassion, innovation, and commitment, a drive that has nurtured the growth of the organization into a multi-site, regional, tertiary, academic health science centre. As a premier academic and research health care organization affiliated with McMaster University, SJHH commits to making a difference in people’s lives and the future of our community, through integrated health services and internationally recognized programs.

Communication Strategy

The web site redesign will provide visitors with a clear, uncluttered impression about the hospital; leading to greater confidence in their services and programs. Essential information about the hospital will be presented through the use of a quick links area present on all pages. Also a robust and thorough search function with be prominently located on all pages. Eventually the goal is to have all hospital divisions populate and maintain their own portion of the site.

St Joes SitemapProject Summary

St. Joseph’s Healthcare Hamilton is the leading medical facility for Hamilton and the surround areas. Their reputation is based on decades of compassionate and sensitive care. St Joseph’s is a university teaching hospital, affiliated with the Faculty of Health Sciences, McMaster University.
With a great sense of history and commitment to quality St. Joseph’s is seeking a web presence that reflects their position in the healthcare community. The existing web site is unfocused, cluttered and confusing for visitors looking to find specific information. Immediate goals for the redesign are to create a cohesive brand with a clean looking and friendly interface for visitors. Essential information should be presented in a way that is simple, familiar and easy to navigate. The new design should be able to expand and accommodate fluctuating (database driven) content, while keeping a clean user experience. Key St. Joseph’s staff members will require the ability to update and add to content through a content management system.

Target Audience

St. Joseph’s target audience includes the general public, students and internal staff. These individuals are visiting the web site in order to collect a variety of information about the hospital and its services. Visitors to the site may include individuals that require care of some kind therefore making the site as simple and accessible as possible is a primary goal.

Results 

The new website was redeveloped into a fresher look and more user-friendly site with detailed information that is easily accessible to online users.

“This new website reflects the fresh, new strategic direction that St. Joseph’s Healthcare Hamilton has been driving towards for some time,” says Dr. Kevin Smith, President and CEO, St. Joseph’s Healthcare Hamilton. “The Internet is a huge source of health information, we knew it was important to have a website that was full of easy-to-access, updated health information for patients, visitors, and the general public.”

Technical Specifications:

Client:

St Josephs Healthcare Hamilton
Team Members: Tony Tullio (Direction), Mark Balson (Design), Charles Chan (Content and Programming), Asghar Ali (Programming)
Technology: ASP, SQL Server, CSS, JavaScript, Flash and HTML