St. Joseph's Healthcare Hamilton Case Study 

Complete website redesign with content management, survey and newsletter broadcasting system.

Completion: Ongoing

About St. Joseph's Health System

For over 115 years, SJHH has cared for the community with a spirit of compassion, innovation, commitment, and a drive that has nurtured the growth of the organization into a multi-site, regional, tertiary, academic health science centre. As a premier academic and research health care organization affiliated with McMaster University, SJHH commits to making a difference in people’s lives and the future of our community, through integrated health services and internationally recognized programs.

Communication Strategy

The web site redesign will provide visitors with a clear, uncluttered impression about the hospital; leading to greater confidence in their services and programs. Essential information about the hospital will be presented through the use of a quick links area that is present on all pages. Also, a robust and thorough search function is prominently located on all pages. The goal is to eventually have all hospital divisions populate and maintain their own portion of the site.

Project Summary

St. Joseph’s Healthcare Hamilton is the leading medical facility for Hamilton and the surrounding areas. Their reputation is based on decades of compassionate and sensitive care. St Joseph’s is a university teaching hospital, affiliated with the Faculty of Health Sciences at McMaster University. With a great sense of history and commitment to quality, St. Joseph’s seeks a web presence that reflects their position in the healthcare community. The previous web site was unfocused, cluttered and confusing for visitors who are looking to find specific information. The initial goals for the redesign were to create a cohesive brand with a clean looking and friendly interface for visitors. Essential information is presented in a way that is simple, familiar and easy to navigate. The new design is able to expand and accommodate fluctuating (database-driven) content, while maintaining a clean user experience. Primary St. Joseph’s staff members have the ability to update and add to content through a content management system.

Target Audience

St. Joseph’s target audience includes the general public, students and internal staff. These individuals visit the web site to collect a variety of information about the hospital and its services. Other visitors to the site may include those who require medical care thus the site's overall content structure is simple and accessible.


The new website was redeveloped with an updated, fresh and user-friendly look and feel with detailed, well-structured and accessible information. “This new website reflects the fresh, new strategic direction that St. Joseph’s Healthcare Hamilton has been driving towards for some time,” says Dr. Kevin Smith, President and CEO, St. Joseph’s Healthcare Hamilton. “The Internet is a huge source of health information. We knew it was important to have a website that was full of easy-to-access, updated health information for patients, visitors, and the general public.”

Technical Specifications:

  • Classic ASP and SQL Server
  • Windows Platform
  • CMS Plus
  • Client: St Josephs Healthcare Hamilton
  • Team Members: Tony Tullio (Direction), Mark Balson (Design), Charles Chan (Content and Programming), Asghar Ali (Programming)
  • Technology: ASP, SQL Server, CSS, JavaScript, Flash and HTML

St. Joseph's Health System website design