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Blogs about Strategy

About the Blog

This Blog consists of popular issues pertaining to website content management, security, accessibility, search engines, social media, ecommerce and stories regarding new and valuable web design tools and resources we think you might be interested in. As always, let us know what you think.
How has SEO changed in 2020
In the early days of SEO marketers could simply include keywords in titles of pages, body content and header tags and expect to see their efforts reflected in Google search result pages. These days competition is stiff, and the Google algorithm is far more complex. Let’s look at what factors drive SEO traffic in 2020.
GDPR for Businesses in Canada
This article is to provide Canadian website owners fundamental understanding of what GDPR is and how to comply.
Is it Time to Redesign Your Website?
Whether your website has issues with speed, functionality, SEO or is just looking unfashionable we've put together six tips to help you decide if your website is in need of a redesign.
Tip 5: Don’t let Zombie Tech become a thing
The internet evolves… so should your website! Get to it before it starts feeding off your page speed and inching towards zombie tech oblivion.
Tip 4: Be the Drake of Websites
Don't be the impossible to find unicorn buried on the 2nd page of google results. Improve your SEO and be everywhere
Tip 3: Be Like a Transformer... Only Better
Optimus Prime may be a robot from space, but he has nothing on your websites sweet micro interactions. Add value for your web visitors with a feature rich website
Tip 2: Be Faster Than the Fastest Man on Earth
Clean code and optimized images is just the first step to make even Usain Bolt jealous of your speed.
Tip 1: Don't Let Your Website go Out of Fashion
The design of your website will not come back in fashion. Keep up with the times with current design trends and UX best practices.
5 Tips on How to Start Your Next Web Project
There's a lot to consider when starting a web project. It can get complicated, but fear not we've compiled a list of 5 tips to make it easier!
The Role Trust Plays in Successful Project Relationships
One of the most common questions we get from potential clients when interviewing us is what makes a successful project relationship. The answer has evolved over the years to “trust your professional”. Whether its your IT person, chef, designer or project manager. We in turn learn to trust our client’s after all they are the product experts and we are just students.
How to Create Your First Sitemap
A sitemap is a list, chart or visual diagram representing the hierarchical structure of the pages in a website. It’s used as a website design planning tool to map out the site navigation and content. It will identify site structure, architecture and page hierarchy.
Choosing the Right Domain Name
Here are some key tips to consider when selecting your domain name for your website. We often get asked for our opinion when presented with the clients 4-5 top choices. These are guidelines and should be taken into consideration where possible.

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