Insurance Solutions

Empower your audience with a great website they’ll love to use

Simplify your Insurance company web management process with a custom portal that is flexible, extensible, and easy to use. We use the Kentico Xperience content management system to deliver web design services for insurance companies with flexible and scalable digital solutions. Xperience offers a comprehensive, all-in-one platform that integrates effortlessly with third-party services, ensuring compatibility with any tool in your digital ecosystem. Our insurance clients appreciate the platform for its ability to streamline processes, making website management both straightforward and efficient.

Inorbital designs, builds, and supports custom websites for insurance companies, group benefit providers, and insurance regulatory bodies across Canada. Projects are built on Kentico Xperience - an enterprise CMS and are tailored to the operational and regulatory needs of the insurance sector.

Core service components:

Custom web design with UX optimized for policyholders and agents
Secure policyholder portals with registration, profile, and claims management
Integration with CRMs (Salesforce, Dynamics), quote engines, and payment processors
AODA/WCAG 2.2 accessibility compliance
Content management training and ongoing support
Enterprise Azure hosting with CDN, WAF, and uptime SLA

Who is it for: Insurance companies, group benefit providers, third-party administrators (TPAs), and insurance regulators seeking a modern, self-manageable web platform.

We are very happy to have selected Inorbital as our digital partner. From the initial pitch to the launch date, they understood our website goals and needs. They have shown themselves to be flexible, creative, accommodating, good communicators and detailed project managers.

- Ontario Teachers Insurance Plan

Admin-ability: Take Control of Your Website

Gone are the days of relying on a developer to make simple website updates. When you work with us, you get full control of your website. We support your team with customized training and online documentation. We build your site with easy to use module so you can edit your content and manage everything from pages, members, orders, registrations and reports with no coding knowledge.

Interested & want to know more

Let us show you how easy managing your insurance company website can be. Schedule a no obligation demo with us today.

Schedule a demo

Work with the experts who understand web design for the insurance industry

When you work with us, you gain access to experienced insurance web design experts dedicated to enhancing your insurance company's online presence.

With years of expertise in the insurance sector, we have perfected our process to deliver reliable web design services for insurance companies that cater to the industry's unique requirements. Our strategic work plan focuses on the right details at the right times, ensuring a seamless web build and stress-free implementation.

Additionally, we utilize a flexible and adaptive approach to project management that suits teams of all sizes. By integrating a hybrid agile/waterfall methodology, we efficiently guide projects through their entire life cycle. We simplify your experience by aligning with your preferred working style and adhering to our comprehensive six-step methodology.

Your Success is Our Success

We take pride in delivering on your goals. Here are some insurance client success stories.

Success Story

Orbit Insurance Services

At Orbit, we believe our job is to be an ally and a partner to our customers. Our goal is to champion your lifestyle by offering products and services to help you protect what you love.

Case Study

Success Story

BDO Canada

BDO Canada is a network of public, accounting, tax, consulting and business advisory firms that provide professional services consisting of more than 4,500 partners and professionals in over 125 offices across Canada.

Case Study

What makes an insurance website great

Overview

Design

Experience

Features

A great user experience is the foundation of a successful insurance company website. Understanding your audience and designing the site to meet their needs will keep them informed and engaged. Effective user experience begins with intuitive navigation that allows your users to easily find what they need. Information architecture and navigation systems will be tailored to reflect the needs of your users. Consistency in supporting user goals is crucial, and this is achieved by designing pages based on user experience principles. These principles focus on user goals and include content, features, and tools specific to the user group. Our goal is to provide your policyholders with the information they need through a clear and user-friendly website.

Empower your policy holders with a seamless online experience. Enhance your insurance website by offering streamlined registration and customer management processes and efficient policy management tools. A top-notch insurance website serves as the central hub of your digital ecosystem, featuring seamless integration with other systems and single sign-on capabilities. An excellent user experience ensures that policy holders can accomplish everything they need directly on your website, whether it’s signing up, submitting a claim, accessing exclusive content, or updating their profile information.

What are common features of an insurance company website?

What are common features of an insurance website? Insurance websites are designed to be information-rich and user-centric. Their features can vary depending on the specific needs and processes of your organization. Here are some of the options we recommend for the best insurance websites:

Responsive, mobile-optimized web design
Accessibility compliance
Policyholder registration & profile management
E-commerce features with payment processing
Policy and claim management tools
Event registration & event calendars
Policyholder directory
Discussion boards for policyholders and agents
Surveys, blogs, wikis, forms, and instant messaging
Document management and file sharing
Login-protected pages for policyholders and agents
Newsletter management and subscriber groups
Content workflow management
Customizable reporting
Multilingual content capabilities
Multi-site functionality
Various authentication methods, including Active Directory, Facebook, LinkedIn, OpenID, OAuth, and more
Single-Sign-on to your CRM
Best-in-class hosting with Microsoft Azure
Integration with third-party services

Just some of our Integration Partners

Power your Insurance Website with the World Class
Digital Experience Platform

Xperience by Kentico is a powerful digital experience platform designed for insurance companies looking to strengthen user engagement and streamline digital operations. From personalized customer experiences and multilingual content email marketing, and integration with CRMs, Kentico brings content management and digital marketing together in one platform. As a leading Canadian Kentico Gold Partner, Inorbital helps Insurance companies build secure, accessible, and scalable websites that connect customers with the resources, services, and information they need.

WordPress offers insurance companies a flexible, cost-effective content management solution that's easy for staff to manage and adaptable to changing customer needs. From calendars and resource libraries to member portals, online registrations, and searchable directories, WordPress can be customized to support the services your insurance company delivers. Its extensive integration with CRMs, and other business tools. Inorbital designs and develops secure, accessible, and engaging WordPress websites that simplify administration, improve the user experience, and grow alongside your organization.

CMS/DXP Highlights for Insurance Companies

Policyholder Portals & Self-Service: Provide secure access to policy information, claims, documents, payments, and account management tools.
CRM & Policy Administration Integrations: Connect websites with Salesforce, Microsoft Dynamics, policy administration systems, quote engines, and payment platforms.
Personalized Customer Experiences: Deliver relevant insurance products, resources, and communications based on policyholder profiles, coverage, and interests.
Insurance Products & Quote Management: Present insurance products with intuitive navigation, comparison tools, eligibility information, and integrated quote request workflows.
Claims & Document Management: Simplify access to policy documents, claims submissions, status updates, and secure document sharing.
Broker & Advisor Portals: Support brokers, agents, and advisors with secure access to product information, sales resources, forms, and client servicing tools.
Multilingual & Multi-Brand Management: Manage bilingual content, regional offerings, multiple insurance brands, and affiliated websites from a centralized platform.
Content Governance & Regulatory Compliance: Maintain consistent policy information, disclosure requirements, and approved messaging through role-based permissions and publishing workflows.
Customer Engagement & Digital Marketing: Support policyholder communications, renewal reminders, targeted campaigns, and automated marketing through CMS capabilities and integrated systems.
Accessibility, Security & Privacy: Deliver accessible, mobile-friendly experiences with secure authentication, data protection, and support for WCAG, AODA, and applicable privacy requirements.
Search, SEO & AI Discoverability: Help customers find insurance products, coverage information, and support resources while improving visibility in search engines and AI-generated answers.

Frequently Asked Questions

The most important insurance website journeys are obtaining a quote, comparing products, submitting and tracking claims, making payments, accessing policy documents, and managing account information. A well-designed insurance website helps policyholders complete these tasks quickly while reducing support requests and improving customer satisfaction.

Yes. Inorbital integrates insurance websites with leading CRM platforms such as Salesforce and Microsoft Dynamics, as well as policy administration systems, quote engines, payment processors, and other third-party applications. Integrations are typically implemented through APIs to support real-time data exchange and streamlined customer workflows.

Insurance websites are hosted on Microsoft Azure infrastructure with services such as content delivery networks (CDN), web application firewalls (WAF), load balancing, and proactive monitoring. Ongoing support plans help maintain performance, security, availability, and scalability as website traffic and business requirements grow.

Security and privacy are built into every stage of the project. Inorbital implements encryption, role-based access controls, multi-factor authentication (MFA), single sign-on (SSO), secure hosting practices, and regular security reviews. Solutions are designed to support organizational requirements for GDPR/PII/CCPA compliance standards.

Yes, Insurance websites can support multiple regions, languages, and brands through multi-site and multilingual capabilities within the CMS. Content, navigation, and user experiences can be localized to meet regional requirements while being managed from a centralized platform.

CERTIFIED DEVELOPMENT PARTNER

Inorbital is the top Kentico solution partner in Canada and our entire team is certified. Still not sure? Contact us to learn more about what the CMS has to offer your business or for a free no obligation demo.